Where is Ray?

Our man Ray Witkowski is headed to the annual CUPRAP Conference in Hershey, PA. CUPRAP stands for "The College and University Public Relations Association of Pennsylvania," but their mission has spread beyond PR and PA, with a "dedication to advancing the understanding of higher education and enhancing the professional development of its members." Sounds fancy. But these are the people Ray wants to meet.

Ray is traveling to Hershey to challenge the CUPRAP attendees to find him. Easy, you think? He won't be wearing his nametag. His image has been stripped from the Zone 5 Web site and his own social media profiles. We need to make this at least a LITTLE difficult, don't we?

Attendees won't be totally unarmed, finding themselves asking every warm body if they happen to be this mysterious "Ray" person. Clues have been sent pre-conference to those signed up to attend, and throughout the event, attendees can visit Facebook, Twitter and even the Zone 5 exhibit in the hotel for more hints.

Why would people really want to meet Ray, you say? Besides meeting one of the coolest guys in town, those who "find and friend" Ray at the show will receive a nifty t-shirt and a chance to win a new iPad.

Feel like spending a few days next week in PA learning about the latest higher education trends? Wanna chance at a new iPad? C'mon down to the CUPRAP Conference. Find Ray and get cool stuff. That's a win-win. That's Zone 5.